The human element of business.
I was born and raised in Southern California into a large Mexican-American family. The Latin culture and immigrant mentality my parents and grandparents instilled in me laid a foundation for prioritizing hospitality, resiliency, and a passion for adventure.
I decided to put college on the back burner when I discovered I had an innate talent in business management while still in high school. While growing my career, I moved to New York City and Washington, D.C., before returning to complete my Bachelor's degree at The American University. After graduation, I was quickly called back to hospitality management, allowing moves to both Dallas and Salt Lake City. My experience at Starbucks, Cheesecake Factory, and Pacific Dental Services prepared me to become a Director of Operations at MB2 Dental, managing an annual book of business of over $35mil.
After nearly two decades in Operations, I pivoted to a career in recruiting, which has allowed me to merge my passion for hospitality and my experience in business management. After gaining quick success in the role, I’ve learned that my perspective on recruiting is unique in that I am very intentional about understanding my clients comprehensively. Understanding their needs, values, and lifestyles creates successful, long-term partnerships. Recruiting allows me to help my clients grow in unexpected and surprisingly rewarding ways.
Now based in Tulsa, I enjoy spending time with my niece and nephews, visiting Modern Art museums in all the new cities I travel to, and dancing at indie-alternative rock concerts. I also love a cuddle session with my cat, ironically named Ahi, after my favorite kind of sushi.
Alana Rodriguez - Founder
Our Values
Curiosity
We have an unquenched zeal for new experiences, opportunities, communities, and perspectives.
Transparency
We earn the trust of our clients by being open and honest at every step of our partnership.
Accountability
We strive for continual growth for ourselves and our clients with an unwavering dedication to integrity.
Authenticity
We create space for clients to express their true selves, desires, and needs, leading to stronger, more sustainable connections.
Intentionality
We connect with our clients through a thoughtful, attentive, and curious lens to understand who they are and guide them to achieve their goals.
OUR MISSION